Privacy Policy
How we collect, use and protect your personal data, in compliance with GDPR and international data protection regulations.
Last Updated: September 2026
1. Introduction
AGRITERA ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.
This policy applies to information we collect through our website, email communications, and project consultation processes. We comply with applicable data protection laws, including the EU General Data Protection Regulation (GDPR) where applicable.
By using our website or submitting your information, you consent to the practices described in this policy.
2. Information We Collect
We collect information that you voluntarily provide to us, including:
- Contact information: name, company name, email address, phone number, country/region - Project information: project type, project scale, crop type, site location, timeline, project requirements and descriptions - Communication records: emails, WhatsApp messages, and any other correspondence you send to us
We do not require you to provide any information to browse our website. Information is only collected when you voluntarily submit a project consultation form, send us an email, or contact us through other channels.
We do not intentionally collect sensitive personal data (such as health information, religious beliefs, or political opinions) unless explicitly required for a specific project and provided by you voluntarily.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your project inquiries and provide technical consultations - To prepare project proposals, technical designs, and quotations based on your requirements - To communicate with you about ongoing projects, deliveries, and after-sales support - To improve our website, services, and customer experience - To send you relevant technical information, product updates, or project-related communications (you may opt out at any time) - To comply with legal obligations and protect our legitimate business interests
We will never use your personal information for purposes unrelated to the purposes stated above, unless required by law or with your explicit consent.
4. Legal Basis for Processing (GDPR)
For users in the European Economic Area (EEA), we process your personal data based on the following legal grounds under GDPR:
- Contract performance: processing is necessary to perform a contract with you or to take steps at your request before entering into a contract (e.g., preparing project quotations) - Legitimate interests: processing is necessary for our legitimate business interests, such as improving our services and communicating with potential clients, provided these interests do not override your privacy rights - Consent: where you have explicitly provided consent for specific processing activities (you may withdraw consent at any time) - Legal obligation: processing is necessary to comply with a legal obligation to which we are subject
5. Data Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
We may share your information with:
- Trusted service providers who assist us in operating our business (e.g., email hosting providers, cloud storage providers), subject to confidentiality agreements - Legal authorities when required by law, court order, or governmental regulation - Third parties in connection with a business transaction (e.g., merger, acquisition, or asset sale), provided the receiving party agrees to be bound by this privacy policy
When sharing project information with our manufacturing partners or suppliers for the purpose of fulfilling your project, we only share information that is necessary for the project and require our partners to maintain confidentiality.
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Secure email and communication channels - Access controls and confidentiality agreements for our team - Regular data backup procedures - Secure storage systems with encryption where appropriate
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including:
- For active projects: throughout the project duration and for a reasonable period after project completion for warranty, after-sales support, and legal purposes - For inquiries that do not result in a project: for up to 24 months, after which the information is securely deleted or anonymized - For legal and accounting records: for the period required by applicable laws
When we no longer need your personal information, we securely delete or anonymize it in accordance with our data retention policies.
8. Your Rights (GDPR)
If you are located in the European Economic Area (EEA), you have the following rights regarding your personal data:
- Right of access: you may request a copy of the personal information we hold about you - Right to rectification: you may request correction of inaccurate or incomplete information - Right to erasure ("right to be forgotten"): you may request deletion of your personal data, subject to legal exceptions - Right to restrict processing: you may request restriction of processing under certain conditions - Right to data portability: you may request transfer of your data to another organization - Right to object: you may object to processing based on legitimate interests or for direct marketing - Right to withdraw consent: you may withdraw consent at any time where processing is based on consent
To exercise any of these rights, please contact us using the contact information provided below. We will respond to your request within 30 days.
You also have the right to lodge a complaint with your local data protection authority if you believe our processing of your personal data violates applicable law.
10. Third-Party Links
Our website may contain links to third-party websites (e.g., WhatsApp, email clients, reference materials). We are not responsible for the privacy practices or content of these third-party websites.
We encourage you to review the privacy policies of any third-party websites you visit. This Privacy Policy applies only to our website and services.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations.
When we make changes, we will revise the "Last Updated" date at the bottom of this policy. Material changes will be notified through a prominent notice on our website or by direct communication where appropriate.
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Company: Shandong Haozheng Intelligent Technology Co., Ltd. (AGRITERA) Email: sdhztech@gmail.com Phone / WhatsApp: +86 186 7821 0978 Address: Shandong Province, P.R. China
We will respond to your inquiry as soon as possible, typically within 24 business hours.
Questions About Your Privacy?
If you have any questions about this Privacy Policy or how we handle your data, please contact us.
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